Gainful Growth

The Smart Approach to Building a Profitable Business with Clarity and Intention

Starting a business feels hard.

Especially if you don't have a big "marketing" budget.

Or a high-powered business degree.

Or a laundry list of “influencers” to reach out to for exposure, investment, and advice.

Starting a business feels lonely.

Your friends don't get what you want to do. Your family isn't sure you're "cut out" for the business world. Sometimes, even you, don't know if this is the right thing. 

You've got eleventy billion ideas dancing around in your head and even after you decide on the one, you aren't 100% sure it would work.

What if your idea for the coolest lunch box on the planet raises a stink and nothing else?

What if no one signs up for your one-of-a-kind illustration service?

What if you take on too much too soon and...FAIL at balancing time to be a wife, mother and business owner?

That last thought, alone, is crippling enough to hold you back and keep you stuck. Forever.

Except that it doesn't have to be like this.

You can sift through your ideas and pick the one that's bound to be a winner.

You can give your business the solid start it deserves without burning ugly holes in your family's budget.

You can continue to be the pillar of support for your husband and kids even as you lay the foundations for a flourishing, thriving, financially stable business.

You can do it...

Because I did it.

Without a business degree; a stay-at-home mom to our 5 sons and without much money! No investors and no connections.

All I had was a laptop with broken keys, $42 as "seed money" and a heart filled with a burning desire to give my boys and my husband the support they needed without stepping away from my role as mom, wife and homemaker.

Don't believe me?

I'll show you exactly how I develop ALL my business ideas, including my books, and more. 

So now, you can swipe my secrets and replicate the process for your own business ideas with complete confidence

Join Gainful Growth Today!

Introducing... Gainful Growth

The Only Implementation-Focused Program for Entrepreneurs Who Want to Identify their Most Profitable Idea and Build their Business with Intention and Clarity.


The truth is starting a business is a lot like shopping at Target.

You go in to get just one thing and walk out with a cart full of stuff that you never even knew you needed.  (Tell me I’m not the only one who does this!)

Well, starting a business is a lot like that.

Your idea is to have your own business; contribute to the family income.

Once you start to think about “what to do”...

... your brain excitedly surges into overdrive and the next thing you know you're drowning in brilliant, million-dollar ideas!

Every one of them seems great but how do you know they really are worth investing time, money and energy in.  

How can you come up with a winning product or service idea that’ll get customers lining up at your door?

You wonder... what if there was an easy, tested and cost-effective way to figure out what you should actually do to create a thriving business without wasting both time and money?

The bad news is... there are many programs out there that say they help you do that.

But, when you sign up, you wade through hours of videos or endure coddling or what I call – ‘fluffy-blanket syndrome'; where you get wrapped up in soft, feel-good fuzzies but no real-world, do-it-now action plans and strategies.

The good news is; you don’t have to suffer through 19 hours of videos or a bunch of hype.

You’ve got Gainful Growth.

A program backed by 10 years of testing, experimentation and validation. This practical program gives you the 5 crucial steps that every aspiring AND existing business owner must take to mine the wellspring of ideas for businesses, products or services...

...and identify a real WINNER!

Here's How You'll Start Your Profitable Business

I'm giving you exactly what you need in a simple step-by-step system in five easy lessons plus bonus resources to prepare you for success.

Scroll down to see what you will discover with Gainful Growth.

Lesson 1: How to Identify the Best Business Model 

In this lesson, you'll discover the 3 key pillars of a profitable business. 

Whether you're starting out or have been in business for a while, this module will give you 3 pillars to adjust (or readjust!) your business direction, fine-tune your offerings, and nail the best-for-you business model.

Lesson 2: Using Your Unique Gifts and Experience for Your Product or Service

In this lesson, you'll get radical clarity on what your gifts and past experiences are and how you can best use them to create an in-demand product or service. 

You already have the tools you need, all you need is the know-how to make them work!

Lesson 3: How to Identify the Problem You Solve with your Product or Service

This is when it gets interesting.

You're armed with your business model, your unique gifts and services and now you need to hone in on the one big problem your product or service will solve and who would it serve.

Lesson 4: How to Identify Your Most Profitable Product or Service Offering

In this lesson, you'll work on your most profitable product or service offering based on the work you've done in the previous lessons.

Instead of throwing "product idea" spaghetti at the wall and hoping it'll stick, you'll know exactly what to offer so it sells without any ickiness or sleaziness.

Lesson 5: How to Validate Your Idea to Reduce Risk

Finally, you'll master validation techniques and use my personally tested validation framework for ensuring that all parts of your business idea are rock solid and ready to market!

Validation is what will give you the insider knowledge and confidence that your product or service is what people desperately need, want and are willing to pay for.

To Ensure Your Growth and Progress, You'll Also Get Instant Access To These Bonuss

Bonus #1: How to Name Your Business

The right name is crucial in the success of  your product or service!

Your business name can set you apart from the competition and this bonus video and workbook will give you the steps you need to take so you can come up with not just the perfect name but also the most powerful tagline.

Bonus #2: Price it Right Guide

Pricing can make or break your business.

Price too high and you'll never get customers. Price too low and you'll bleed money.

This Price it Right bonus video workshop will walk you through strategies that'll help you price for both profit and value.

Bonus #3: Start Smart First Steps

What do you do once you have the perfect-for-you business idea?

Do you apply for a Tax ID? Do you need a trademark? Do you create a business plan? This clever cheat sheet will outline the most important next steps so you can continue your progress with ease and intention. 

What's the Cost?

Way too low for the clarity, confidence, and the comprehensive business education you'll get.

And, you'll be saving yourself from hours of frustration, overwhelm and doubt without a major strain on your budget or your relationships!

Yes, you can join us in Gainful Growth today and get INSTANT and LIFETIME access to the complete course and all bonuses for a single payment of $199.


Here's what you'll get:

  • 5 bite-sized, easy-to-implement modules designed to help you create a rinse-and-repeat, failure-proof framework so you can filter the ideas and identify the best one for you.
  • 5 beautifully designed Workbooks to help you clarify and follow through on the lessons.
  • How to Name Your Business Bonus Video and Workbook to ensure your business name and tagline appeal to your target audience and help you stand out in a crowded niche.
  • Price it Right Bonus Video and Workbook to help you price your product or service with a focus on positioning and value.
  • Start Smart First Steps Bonus Cheat Sheet to walk you through the crucial first steps needed for a solid foundation, including must-dos, and what not to waste your time on!  

Join Gainful Growth Today!

"Alli has been an invaluable asset in sorting through my vision and mission for the business and helping me clearly articulate the best course of action. She has taught me how to look for cues and needs of my audience and build that into resources that suit who my audience is and build courses to help them. She has allowed me to take a big idea and funnel it into a program that is clearly defined and highly valuable and beneficial. Not only that but she has helped me establish a launch plan so that upon completion of the course I know how to best market it to my audience from landing pages, to funnels, email sequences and social media posts. Like I mentioned, Alli looks at the entire picture from narrowing down the big idea all the way through selling the product."

Alexa Schirm
Simple Roots Wellness

"Working through the framework that Alli shares has been HUGE for me. I was struggling because I realized that I needed to get my business to the next level, but I wasn’t sure what the "next level" should look like. I knew I needed to bring together a team to help me reach this goal, but didn't know how to manage a group, or how to prioritize and organize the tasks to make this company grow without carrying all that burden by myself. Using Alli’s expertise has helped me go from a do-it-myself website to a crew of 7 employees and 9 independent contractors. I credit Alli not only with teaching me the skills to develop and maintain this crew, but helping me strategize and achieve the financial goals to sustain them. "

Heather Taylor
Mighty Moms Club

About Your Gainful Growth Mentor, Alli Worthington


Hi! I'm Alli and I'm on a personal mission to help women, just like you, celebrate their calling and potential while building their dreams and living a life they love.

I'm the best-selling author of Breaking Busy, Fierce Faith and The Year of Living Happy. I'm also the cofounder of the BlissDom Conference.

Most importantly, I'm a wife and Mom to 5 incredible boys, a beautiful stepdaughter and a Golden Retriever who refuses to retrieve. (We've tried!)

I built my business from the ground up when my husband suddenly lost his job and the resulting bankruptcy took our home away from us.

We moved in with my grandfather while my husband was job hunting and I used to drive my boys to McDonald's Play-Land so I could use the free wifi (yes, times were that desperate!) while researching business ideas so I could help provide for our family.

With no money, no connections, no investors, I plunged into online business with nothing but fierce faith and a desire to give my family the financial security we needed.

10 years later...

I'm an in-demand speaker, fully booked business coach, widely-read author and a full-time entrepreneur.

And through it all... I've raised our boys, managed our home and been a companion to my husband. It hasn’t all been easy, if you have read my books, you know this! But it’s been so worth it!

All of this to say, if it can happen for me... It can most definitely happen for YOU.

Yes, I'm on a mission to show you how you can take the steps I took, avoid the mistakes I made and create a business that nurtures your talents while providing for your family too!

Imagine your future...

Picture waking up every morning with a renewed sense of purpose and focus.

You're energized and excited. You send off the kids to school and sit down at your desk knowing exactly what you'll be working on for your business.

You've laid the foundations and the results are starting to show. The sales are flowing in. You've recouped the money you invested and this summer you're taking the family to Disney for a much-needed and long-overdue vacation. All expenses paid for by... your business!

It seems like a dream come true.

To think that before, you were painfully confused and overwhelmed.

You knew that you really wanted to do "something" but you couldn't figure out what.

Once you thought you'd firmed up an idea... your "research" left you direction-less and deeply distracted.

Not just that, there was the fear...

... the fear of FAILURE.

You would lie awake at night.

You would hear your husband breathing as he slept soundly and you worried what would happen if you messed it all up? Would it stress him out? Would you argue more?

Would this business end up destroying things?

Your thoughts spiralled as you tossed and turned.

Then... came across Gainful Growth and signed up...  even though a small part of you felt you should probably take a marketing program or one on increasing sales.

But in your heart, you knew you needed more clarity and validation for your idea to failure-proof it; so you jumped in.

Working through the program you realized that while your idea was good, it could be better.

You reworked your idea, tested it, validated it and launched it... with rock-solid confidence.

You were blown away by the response. People loved your products. Customers started asking you when you'd add more stock. Fellow entrepreneurs reached out to you to collaborate.

Your kids love having you around as you work on your laptop from your living room.

Your husband is thrilled with your tenacity and passion, and also the contributions you make to the family's finances.

You look in the mirror as you get ready for a podcast interview and you see a confident woman smile back at you.

You're an entrepreneur, a business owner and a flourishing, thriving one at that!

Gainful Growth is Perfect for You If...

You're a stay-at-home mom who wants to use her gifts and talents to add to the family income. You don't know whether your sewing, knitting, thrifting, baking or photography skills can be monetized and you'd love someone to tell you what to do and how to do it.

You're an entrepreneur who's just starting out and you're overwhelmed with all the information that's out there. You feel like you're stretched like Silly Putty in a million different directions and you desperately want someone to just lay out the next and most important steps for you.

You're an entrepreneur who's been in business for a while. You've launched a few offers and while a couple have done well, the majority just sputter and slip into oblivion. You've invested in a few courses but they haven't helped much because they're too rah-rah and 'fluffy'. You don't want feel-good fuzzies... You want a rinse-and-repeat framework to help you identify which ideas would not just stick but succeed too, and which ones need to be gently let go of.


Take My 7-Day Money Back Challenge

Your enrollment in Gainful Growth is protected by my promise that if you watch the videos and finish all the exercises and the workbooks, you will have complete clarity for your most profitable business idea, product or service.

I've poured years of hard-won expertise and knowledge into this course, and I'm so confident that you'll walk away with a rock-solid business idea that I'm giving you a full 7 days to take the course for a test drive.

Watch the videos and complete the workbooks and if you don't have your best business idea clarified by the end of it, email my team and we'll refund your money. Promise.

Yes, we will want to see the completed worksheets because while I am your mentor... putting in the work is what makes the dream work.


Questions Smart Women Asked Before Joining Gainful Growth

Q1. I've never had a business before. I don't even know whether I should be starting one. Will this course help me?

Yes! This is the course I wish I had when I was starting out nearly 10 years ago and using my laptop with broken keys to Google, "How to start a business?"

This is perfect for you if you're not sure whether your idea is a profitable, business-worthy one or not.

You'll get crystal clear on which idea to monetize and which one to drop like a hot potato. Not just that, you'll save $$$s and hours that you'd otherwise have spent pursuing an idea that turns out to be a rather sour lemon.  

Q2. I have a brick-and-mortar store. Will Gainful Growth help me?

Honestly, no. My experience lies in online entrepreneurship and that is what I’ve shared in Gainful Growth.

If you want to add an online store to your brick-and-mortar business, then... YES! Gainful Growth is perfect for you.

Q3. Will Gainful Growth help me find jobs or raise capital for my startup?

No. Gainful Growth is not a job search program or a program for those looking for venture capital.

It is for the entrepreneur who wants to avoid making expensive mistakes when starting and growing an online business.  

Q4. I've signed up for a couple of business courses. I walked away from them feeling more overwhelmed than ever. How will this be any different?

I'm so glad you asked this. As someone who's been online for over a decade, I've seen my fair share of courses that drown you in information or wrap you up in feel good fluff. You wouldn't get either of that with Gainful Growth.

I've been super intentional about keeping each video module about 20 minutes or so which means that you can watch them while the baby naps or your toddler watches Paw Patrol or even while you wait for soccer practice to be over!

The modules are super strategic and lay out your most important steps so you only focus on what's most important to help your business surge forward instead of being stuck in information overload mode.

Q5. Can't I find all of this information online?

I'm sure you could. But do you have the time, energy and desire to wade through a bunch of random videos?

More importantly, even after listening to a mishmash of videos would you have the unshakeable confidence and clarity you need to pursue your business idea with purpose and vision?

I've done the hard work for you by refining the complicated know-how and distilling them into easy-to-follow and instantly implementable steps so you can go from idea to income without wasting any time or money.

Q6. I'm super busy with the kids and the house... How much time will this program take?

Great question! Here's the thing... Not only am I the author of the best-selling book, Breaking Busy, I'm also Mom to 5 boys and 1 golden retriever so I know all there is to know about managing my time and not falling into the "busy work" trap.

The longest video is about 26 minutes or so and the shortest is 8 minutes so you wouldn't need more than 20 minutes a day to go through the 5 videos.

Q7. What if I want more personal, one-on-one attention from Alli?

I'd love that. Once you've gone through the course and are clear about your business model and idea, feel free to email me and we can talk about personal coaching.


Join Gainful Growth Today!


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